How to build uncertainty competence for turbulent times: The role of entrepreneurship

Thursday 29 April 2021

from 12:00 to 12:45

(Europe/Paris)

The global Covid19 crisis created massive worldwide uncertainty at an unprecedented speed. The question is: what to do about it? While entrepreneurship has long been associated with creating start-ups, the past 20 years have expanded this view to include uncertainty competence. In this masterclass, Professor Martin Kupp will explore why entrepreneurship, as uncertainty competence, should become a fundamental element of today’s management toolbox as a way to create new value in the face of uncertainty.

Martin Kupp is a professor of Entrepreneurship and Strategy at ESCP Business School and its Executive MBA. Ranked 7th worldwide overall and 1st in career progression by the Financial Times, the Executive MBA is a world-class programme that prepares participants to take their career to the next level and become impactful leaders. The webinar will be followed by a presentation of how the programme can allow you to influence the business landscape of the future and drive forward your path to success.

Ambra BOCCACCINI

Ambra BOCCACCINI

International Programme Advisor

ESCP Business School

Martin Kupp

Martin Kupp

Professor for Entrepreneurship and Strategy

ESCP Business School

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